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Healthy Wealthy & Smart

Healthy Wealthy & Smart: Where Healthcare Meets Business. The Healthy Wealthy & Smart podcast, hosted by world-renowned physical therapist Dr. Karen Litzy, offers a wealth of knowledge and expertise to help healthcare and fitness professionals take their careers to the next level. With its perfect blend of clinical skills and business acumen, this podcast is a one-stop-shop for anyone looking to gain a competitive edge in today's rapidly evolving healthcare landscape. Dr. Litzy's dynamic approach to hosting combines practical clinical insights with expert business advice, making the Healthy Wealthy & Smart podcast the go-to resource for ambitious professionals seeking to excel in their fields. Each episode features a thought-provoking conversation with a leading industry expert, offering listeners unique insights and actionable strategies to optimize their practices and boost their bottom line. Whether you're a seasoned healthcare professional looking to expand your skill set, or an up-and-coming fitness expert seeking to establish your brand, the Healthy Wealthy & Smart podcast has something for everyone. From expert advice on marketing and branding to in-depth discussions on the latest clinical research and techniques, this podcast is your essential guide to achieving success in today's competitive healthcare landscape. So if you're ready to take your career to the next level, tune in to the Healthy Wealthy & Smart podcast with Dr. Karen Litzy and discover the insights, strategies, and inspiration you need to thrive in today's fast-paced world of healthcare and fitness.
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Now displaying: Page 1
Feb 9, 2017

On this episode of the Healthy Wealthy and Smart Podcast, Randall Cooper joins me to discuss the elements of bringing a product successfully to the marketplace. Randall is an experienced Sports Physiotherapist, Founder and Managing Director of Premax, Adjunct Lecturer at the La Trobe University Sport and Exercise Medicine Research Centre, Fellow of the Australian College of Physiotherapists, and designer of the Cooper Knee Alignment Sleeve by Thermoskin.

In this episode, we discuss:

-How to asses if your product idea fulfills a niche area in the market

-Why you should protect your intellectual property

-How to find a distributor that’s right for your product

-Unique obstacles healthcare practitioners face when launching a new product

-And so much more!

 

Once an idea is reasonably developed, Randall encourages entrepreneurs to solicit feedback on their product. He stresses, “Most of the time, that feedback you get from other people is extremely refreshing and helps solidify whether your idea is good or not.”

 

One of the biggest challenges physical therapists face is that they can rely on their stable career paths and potentially not take advantage of more risky but fruitful opportunities. Randall believes that, “The entrepreneurs who have nothing to fall back on, they grit down and they get through those tough times and they get to that next level because they have to.”

 

Before pursuing a venture, it is important to understand your underlying inspiration. From Randall’s experience, “The primary motivation has to be that you're changing things for the better and not that you want to be a millionaire and retire to the Bahamas.”

 

For more information on Randall:

Randall is an experienced Sports Physiotherapist, Founder and Managing Director of Premax, Adjunct Lecturer at the La Trobe University Sport and Exercise Medicine Research Centre, Fellow of the Australian College of Physiotherapists, and designer of the Cooper Knee Alignment Sleeve by Thermoskin.

As a Sports Physiotherapist Randall has worked with some of Australia's most notable sporting organisations including the Hawthorn Football Club, the Australian Winter Olympic Team, and the Victorian Institute of Sport. He consulted from the internationally renowned Olympic Park Sports Medicine Centre in Melbourne, Australia from 1999 - 2016. Randall has also attained the title of Specialist Sports Physiotherapist as awarded by the Australian College of Physiotherapists in 2008.

Randall is the Founder and Managing Director of Premax. Premax in an Australian company that manufactures a range of sports skincare and massage creams. Premax is available in Australia, Asia, UK and Europe, and will be launched in North America in 2017/18.

As an Adjunct Lecturer for the La Trobe Sport and Exercise Medicine Research Centre, Randall advocates sport and exercise medicine, physical activity, health and well-being for all. He provides support to the Centre, activity assisting in translating research findings to key stake holders including the international research community, health practitioners, and the general public.

Randall is also the designer of the Cooper Knee Alignment Sleeve by Thermoskin. This innovative proprioceptive sleeve features an anti-valgus strap, silicone dots within the sleeve to boost activation of the medial quadriceps and hamstrings, a patella sling, and a circular knit to optimise proprioceptive compression.

 

Resources discussed on this show:

Randall Cooper Twitter

Premax website

Premax Youtube

Cooper Knee Alignment Sleeve

 

Thanks for listening and subscribing to the podcast! Make sure to connect with me on twitter, instagram and facebook to stay updated on all of the latest! Show your support for the show by leaving a rating and review on iTunes!

 

Have a great week and stay Healthy Wealthy and Smart!

 

Xo Karen

 

P.S. Do you want to be a stand out podcast guest? Make sure to grab the tools from the FREE eBook on the home page! Check out my latest blog post on the Final Blog Post of 2016: Advice You Need to Know!

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